NU Creative Talent

Senior Research & Insight Planner

Location
London (Central), London (Greater)
Salary
Up to £60k + excellent benefits
Posted
02 Nov 2017
Closes
30 Nov 2017
Ref
349
Marketing Disciplines
Analysis, Insight, Market Research, Planning
Contract Type
Permanent
Work Experience Level
Manager
Agency-side or Client-side
Agency Side
Job Role
Head of Insight

Senior Research & Insight Planner

London

Up to £60k + excellent benefits

Our client is an award-winning global creative agency that specialises in employer branding and recruitment marketing. They work with a range of world-renowned brands and are growing fast, so they are now looking for a Senior Research & Insight Planner to join their team.

As Senior Research & Insight Planner, you’ll run the agency’s research and employer brand planning offering. This is a new role, and reflects the agency’s commitment to asking bigger questions, running more revealing workshops, analysing findings more deeply and ultimately writing better, more insight-packed briefs.

Key Responsibilities:

  • Lead research & insight projects and develop employer brand strategies for existing and potential clients
  • Liaise with internal partners to identify specific business problems and develop ideas
  • Gather and utilise insights to write reports, shape strategies, challenge clients and strengthen creative briefs
  • Gain a comprehensive context for employer brand strategies by analysing a range of information in great detail, including demographics, socio-economics and the market for the client’s business and market position
  • Conduct research employer brand strategies, using both qualitative and quantitative methods
  • Provide the creative team with clearly defined briefs that contain concise information on employer, audience and strategy as well as present conclusions and ideas to clients and colleagues

Key Skills & Experience:

  • Extensive experience as a Research / Insight Planner, ideally in consumer marketing
  • Excellent analytical and reporting skills
  • Confident using industry qualitative and quantitative research techniques as well as developing own methodologies and insight-gathering ideas
  • Creativity and imagination; ability to think strategically
  • A combination of analytical skills, curiosity and a strong interest in people
  • Ability to understand and communicate effectively all types of people, including senior business leaders
  • Excellent influencing, consensus-building and conflict-resolution skills
  • Tolerance for ambiguity, ability to work under pressure and meeting multiple overlapping deadlines