Junior Data Planner

Location
England, London
Salary
£28000 - £35000 per annum + Excellent benefits
Posted
25 Oct 2017
Closes
22 Nov 2017
Ref
KM23265
Marketing Disciplines
B2C
Industry Sector
Agency
Contract Type
Permanent
Work Experience Level
Executive
Agency-side or Client-side
Agency Side
Job Role
Agency

Junior Data Planner

This top London integrated marketing agency is looking to bolster its CRM and Data Planning function with a Junior Data Planner. This role is being hired due to new business wins, so you will be likely working across multiple accounts.

You will have a background in leveraging and delivering value to loyalty programmes and CRM campaigns, through data planning, ensuring strategic coordination, delivery and planning of CRM insight and analysis activities - working towards delivering a truly aligned CRM vision.

You will need to have experience in supporting on the development of multichannel data strategy from traditional DM, email and SMS channels to a connected communications plan encompassing digital media including social, mobile and website

Or perhaps you have worked as a Data Analyst to this point, providing insights around campaign performance, advising on data roadmaps for campaigns moving forward, and are interested in moving into a more strategic role such as this.

Key knowledge and aptitudes required are:

  • The ability to communicate effectively with clients.
  • Organization and management of own time and work load.
  • Passion for data strategy and using this to drive targeted customer marketing.

Skills required;

  • Proven experience in data planning / strategy from either client side or agency OR data analysis around campaigns and an understanding of how to apply insights to improve campaign performance
  • CRM and loyalty experience seen as a huge benefit
  • Ideally experience in multi-channel campaign planning
  • Solid understanding of CRM systems, processes and analytics platforms
  • Consumer direct marketing experience (database marketing / loyalty / CRM / acquisition and retention marketing
  • Strong communication skills in dealing with stakeholders
  • Hands on knowledge of web analytics, data visualisation, data analysis (SAS) or social analytics tools would be hugely advantageous

POSITION - Junior Data Planner

LOCATION - London

SALARY - £28k - £35k plus excellent benefits

TO APPLY

For further information or to apply please contact:

Kate McDermott
Managing Consultant - Blue Pelican Marketing

01892 507129
kate@bluepelican.com

For more vacancies which may suit your needs, please visit us at www.bluepelican.com