Digital Marketing Manager

Recruiter
Location
England, London
Salary
£40000.00 - £45000.00 per annum
Posted
09 Aug 2017
Closes
06 Sep 2017
Ref
JO-1708-125614
Marketing Disciplines
Digital / Online Marketing, PPC, SEO, Marketing
Contract Type
Permanent
Work Experience Level
Manager
Agency-side or Client-side
Client Side

Digital Marketing Manager


The Company
My client is a fintech company that provides banking solutions without the use of bricks and mortar banks. They are a cutting edge and digitally led business and with the growth that they are experiencing it is a great time to join.

The Role
They are now looking for an analytical, tech-savvy marketer to run their digital acquisition campaigns. As an online-only challenger bank, their online marketing strategy and presence plays a critical role in our revenue and portfolio growth.

Main Job Responsibilities

  • Work with the in-house teams to develop, manage and optimize day-to-day SEO, PPC and social media campaigns to drive optimal revenue
  • Own ongoing optimization of all landing pages based on an ongoing testing programme
  • Create landing pages and optimising our website, as well as App Store optimisation
  • Measure and report performance of all digital marketing campaigns, and assess against agreed goals
  • Identify content gaps and produce new content using with recommendations for implementation based on driving maximum traffic and engagement

Skills & Experience

  • Have worked in a fast-paced, marketing environment primarily focused on client-side direct response
  • Are data-oriented and know your way around Excel and Google Analytics
  • Are experienced in building content / offer experiments and A/B testing
  • Have amassed hands-on experience across multiple marketing channels including PPC, SEO, and Email to drive lead generation and lead conversion for new customer acquisition for financial or subscription based products

To apply for the Digital Marketing Manager role, please click the "apply" button, or contact Dave Boyle on 0207 928 2525 or dboyle@welovesalt.com for more details.

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