MET Marketing

Senior CRM Executive

Recruiter
Location
England, West Yorkshire, Leeds
Salary
£25000 - £30000 per annum
Posted
17 Jul 2017
Closes
14 Aug 2017
Ref
GH1771
Contract Type
Permanent
Work Experience Level
Executive
Agency-side or Client-side
Client Side
Job Role
CRM Executive

We are recruiting on behalf of a major client of ours; a northern powerhouse based in Leeds. They are looking to bolster their already great marketing team with a Senior Marketing Executive to work closely with their CRM Manager.

The role;

·Support the CRM Manager in development of the B2C customer communication planning using data and insights to drive decisions and outcomes
·Tailoring communications to customers based on their segmentation
·Successful implementation will be based on your strong relationship with the Service & Retention Comms team. Ensuring that the customer communications plans are delivered on time, and meet the original objectives set
·Analyse these campaigns to build on their successes and learn from the failures to ultimately improve customer experience and retention
·Commissioning insight to inform customer contact plans, messaging, objectives and channels, allowing data/customer driven decisions to be made

The person;

·Excellent communication skills - experience of written communication essential
·Graduate, preferably CIM and or IDM qualified
·Excellent communicator (verbal and written) who excels at building mutually beneficial relationships
·Ability to manage project delivery through internal and external stakeholders

This Senior Marketing Executive job is commutable from Leeds, York, Harrogate, Wakefield, Halifax, Bradford, Huddersfield, Manchester

MET Marketing is acting as an employment agency in relation to this Senior Marketing Executive job.

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