Pure Resourcing Solutions

Senior Marketing Project Manager - Multichannel

Location
Great Abington
Salary
£65000 - £70000 per annum
Posted
04 Jul 2017
Closes
19 Jul 2017
Ref
J44156
Contact
David Atkin
Industry Sector
Pharmaceutical / Biotech
Contract Type
Permanent
Work Experience Level
Manager
Agency-side or Client-side
Client Side
Senior Marketing Project Manager - Multichannel
Cambridge
£65,000 - £70,000 per annum plus bonus/benefits
B2B Sector

Pure are working in partnership with a fast growth Cambridge based business to recruit a high calibre individual for the unique position of Senior Marketing Project Manager - Multichannel.

Reporting to the marketing director and working with a range of internal stakeholders and channel specialists, this is a stand-alone role managing a portfolio of projects across all channels and tactics in order to ensure that they are full optimised and relevant to the target audience they are reaching out to. In essence, this individual will act as a conductor to oversee the channel specialists and advise them on the most efficient and profitable channel use.

Working with the wider marketing team you will ensure that marketing plans are in place through all available channels including phone, email, mail, SMS, display, social media, search, broadcast media, etc. You will develop cross tactic forecasts and profitability analysis to establish the best approach, track and report across the portfolio of projects and ensure on time and on-budget delivery, communicate and facilitate any changes, identify any shortfalls and develop new strategies to achieve the required results.

To be considered for this role we're looking for an exceptional person with strong channel marketing experience. You will need to have had exposure to 360 marketing, be comfortable working with numbers and analytics, and be able to deduce information that comes back from campaigns and tailor marketing plans accordingly. Industry sector background isn't so important for this role, however, the successful candidate will need to be a senior level marketing generalist (either agency or in-house) with broad experience of marketing across all traditional and digital media including social media, search, display, email, direct mail, tele-marketing, etc.

In addition to this, knowing how different marketing channels fit and work together to complement each other is key for this role, as is having previous experience of audience modelling based on social media. The job holder will also need to demonstrate strong project management, data analysis and interpretation skills

Please note that the role will require some flexibility with regards to overseas travel on a quarterly basis, so do bear this in mind before applying.

This role would suit those living in Cambridge, Bury St Edmunds, Newmarket, Royston, Saffron Walden, Bedford, Norwich, Letchworth, Stowmarket, Ipswich, Peterborough, Bishops Stortford, and St Neots.