Senior Subscriptions Marketing Executive

£30k - 32k per year + Bonus
18 May 2017
15 Jun 2017
Simon Denney
Marketing Disciplines
B2B, Channel Marketing, Direct Marketing, Strategy
Industry Sector
Media Publishing
Contract Type
Work Experience Level
Assistant / Graduate, Executive, Manager
Agency-side or Client-side
Client Side

Do you possess experience in subscriptions marketing within B2B publishing?  Are you looking to join a friendly, busy marketing team?  We have an exciting Senior Subscriptions Marketing Executive opportunity within an international media organisation where you will be responsible for managing the marketing for subscriptions for a large, revenue generating successful brand.

Responsibilities as a Senior Subscriptions Marketing Executive:

  • Develop annual and campaign marketing plans for subscriptions
  • Create and execute marketing campaigns to attract and keep paying subscribers
  • Manage the magazine circulation audit process
  • Develop strategies for data acquisition, performing data analysis and maintaining the central database
  • Develop and maintain contra deals with third parties
  • Maintain regular and details reported on financials, activity, targets and KPIs
  • Conduct qualitative and quantitative research
  • Help develop channels including digital marketing and advertising, social media, email, direct mail, SEM and telemarketing
  • Carry out competitor analysis
  • Update web pages and ecommerce pages with promotional copy and develop strategies
  • Attend and provide support at events as needed
  • Responsibilities as a Senior Subscriptions Marketing Executive:

  • Subscriptions marketing experience is essential
  • B2B publishing experience desirable
  • Excellent copywriting skills
  • Understanding of the importance and use of data
  • Budget management experience
  • Marketing qualification is desirable
  • Apply for Senior Subscriptions Marketing Executive

    Already uploaded your CV? Sign in to apply instantly


    Upload from your computer

    Or import from cloud storage

    Your CV must be a .doc, .pdf, .docx, .rtf, and no bigger than 4MB

    4000 characters left

    By applying for a job listed on Only Marketing Jobs you agree to our terms and conditions and privacy policy. You should never be required to provide bank account details. If you are, please email us.