Senior Campaign Analyst – Analytics – CRM – SQL – SAS – SPSS – Bedfordshire

Recruiter
Location
Luton, Bedfordshire
Salary
£35,000 - £42,000
Posted
10 Apr 2017
Closes
08 May 2017
Marketing Disciplines
Analysis, Business Intelligence, CRM, Marketing
Contract Type
Permanent
Work Experience Level
Executive, Manager
Agency-side or Client-side
Client Side
Job Role
Data Analyst

Senior Campaign Analyst required on a permanent basis for an international travel brand based in Bedfordshire.

Key Analyst Responsibilities:

  • Responsible for providing expert knowledge in analytical methods such as forecasting, design and regression to change or determine new business strategies.
  • Support the delivery of decision making bu utilising customer and commercial data.
  • Responsible for the production of a suite of predictive models to optimise the customer journey and improve performance.
  • Use of suite modelling tools such as Alteryx and SAS to enable delivery of outputs.
  • Ensure you are constantly reviewing the tools and technology to ensure the company are up to speed with new developments.

Key Requirements:

  • Proven Analytical problem solving skills/capabilities.
  • Exposure to analysing large data volumes using such tools as SQL, SAS, SPSS, R, Alteryx
  • Experience with using techniques to deduce from a data set e.g. multivariate analysis of variance, discriminant analysis and multiple regression.
  • experience in manipulating data and report building using SQL
  • Educated to a degree standard, ideally in a mathematical, economic or scientific related discipline
  • Applied statistics – one of ideally applied statistics/operational research/management science
  • Excellent interpersonal, communication and influencing skills coupled with sound commercial awareness
  • The ability to work on own initiative and contribute to the direction of projects

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