• Paid Social Media Executive
• £30,000
• South Oxfordshire – 2 days in office

Hays Marketing are pleased to be working with a local business who operate on an international level out of their offices in Harwell South Oxfordshire. Due to a long term member of the team choosing to move on the team are now looking for a talented Paid Social Media Executive to create, plan and run social media strategy.

The Role

• Manage the paid social content calendar, with an ongoing test and learn approach to maximise social performance and ROAS.
• Analytics to identify trends in terms of engagement and conversion, and to ensure content is relevant and effective.
• Engage with the marketing team to ensure consistent timing of key stories/messages across all our platforms. Dedicate an agreed budget for upper funnel awareness-based activity.
• Drive traffic to the agreed KPI and beyond.
• Oversee the paid social media campaign process from overall planning to campaign set-up, execution and optimisation, ensuring content adheres to brand guidelines at all times.
• Manage the agreed budget and react to incremental opportunities.
• Work across the team and agencies to maximise retargeting opportunities.
• Use engaging content/imagery to be utilised across all our social platforms.
• Ensure our brand and reputation are positively enhanced by social media activities; actively responding to customer feedback issues via public and private posts.
• Keep up to date with what other brands are doing to ensure our content cuts through all the noise and constantly moves forward and stays on-trend.
• Work closely with our marketing team to ensure upper funnel paid activity aligns with our key campaigns.

The Candidate

• Relevant experience. Preferred in a sports, lifestyle, fashion brand or similar channel
• Marketing qualifications
• Excellent knowledge of social media platforms from a B2C perspective.
• Strong communication, interpersonal and teamwork skills
• Knowledge of paid channels and advantage+ marketing.
• Strong eye for imagery and photography to build suitable content for all platforms.
• Organisation, planning, time management and prioritisation
• Campaign management experience is an advantage.

If you’re interested in this role, click ‘apply now’ to forward an up-to-date copy of your CV, or call us now.If this job isn’t quite right for you, but you are looking for a new position, please contact us for a confidential discussion about your career.

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