EMR

Marketing Manager (Software)

Recruiter
Location
England, London
Salary
£38000 - £44000 per annum
Posted
11 Jan 2017
Closes
08 Feb 2017
Ref
1627845
Marketing Disciplines
B2B, Direct Marketing, Marketing
Industry Sector
IT / Technology
Contract Type
Permanent
Work Experience Level
Manager
Agency-side or Client-side
Client Side
A market-leading international software firm, who provide cutting edge technology solutions to a number of the world's leading B2B and consumer brands, is looking for a high-achieving marketer to join their London office.

In a broad role encompassing lead generation, sales support, events, digital marketing and DM campaigns, the successful candidate will benefit from a collaborative and thriving working environment and the chance to be at the frontline of technological advances within business, as well as an excellent remuneration package. Experience as a marketer within software or technology is a must!

RESPONSIBILITIES

  • Taking ownership of the deliver of fully integrated marketing campaigns to generate leads
  • Using the full marketing mix to connect with a broad commercial audience, including DM, events, social, CRM etc
  • Critically assessing your own campaigns through analytics to improve ROI and crunching data to target new segments
  • Delivering a consistent brand message across all channels through engaging content
  • Using digital advertising techniques to reach a broader audience
  • EXPERIENCE / SKILLS REQUIRED

  • Significant B2B marketing experience within software/IT/FinTech
  • Capable of utilising both direct and inbound channels
  • Strong copywriting ability and experience organising events
  • High degree of drive and determination
  • Knowledge of a broad range of marketing technology
  • Excellent social skills