Senior Data Strategist / Senior Data Planner

Location
England, London
Salary
£60000 - £70000 per annum + Excellent benefits
Posted
27 Nov 2016
Closes
25 Dec 2016
Ref
KM21646
Marketing Disciplines
B2C
Industry Sector
Agency
Contract Type
Permanent
Work Experience Level
Manager
Agency-side or Client-side
Agency Side
Job Role
Account Director

Senior Data Strategist / Senior Data Planner

This top 5 integrated marketing agency is looking to bolster its CRM and Planning function with a Senior Data Strategist. You will need to be experienced as this role is a lead position guiding and mentoring more junior members of staff and facing into a number of clients including a key account in retail.

You will have a strong background in leveraging and delivering value to loyalty programmes and CRM campaigns, through data planning, ensuring strategic delivery and planning of CRM insight and analysis activities - working towards delivering a truly aligned CRM vision

A very exciting time to be joining this agency, who have recently won a significant client, with the remit of developing and delivering an ongoing global CRM programme.

Key knowledge and aptitudes required are:

  • The ability to communicate effectively with clients.
  • Organization and management of own time and work load.
  • Passion for data strategy and using this to drive targeted customer marketing.

Skills required;

  • Proven background in data planning / strategy from either client side or agency
  • Retail and loyalty experience seen as a benefit
  • Experience in multi-channel campaign planning
  • Solid understanding of CRM systems, processes and analytics platforms
  • Consumer direct marketing experience (database marketing / loyalty / CRM / acquisition and retention marketing

POSITION - Senior Data Strategist / Senior Data Planner

LOCATION - London

SALARY - £60k - £70k plus excellent benefits

TO APPLY

For further information or to apply please contact:

Kate McDermott
Managing Consultant - Blue Pelican Marketing

01892 507129
kate@bluepelican.com

For more vacancies which may suit your needs, please visit us at www.bluepelican.com