Marketing Manager - Exhibitions

Location
Twickenham, London (Greater)
Salary
£30-35k per annum
Posted
18 Nov 2016
Closes
16 Dec 2016
Ref
FT7048
Marketing Disciplines
Digital / Online Marketing, Marketing
Industry Sector
Events / Conferences
Contract Type
Permanent
Work Experience Level
Manager
Agency-side or Client-side
Agency Side

Lloyd Recruitment Services has an exciting job opportunity for an experienced Marketing Manager who has proven skills and experience managing the marketing activities and projects for a portfolio of large scale events and exhibitions. 

Duties and responsibilities will include:

  • Development of marketing concepts, targets, strategies and marketing mix (channels) including features
  • Coordinate and ensure the 360° communications plan is implemented, monitor KPI’s and drafts reports for line management, controls marketing budget
  • Being charge of the promotion of marketing objectives and developing industry knowledge: the planning, controlling and realization of all marketing activities and (if applicable) make sure the whole marketing team gets there: mentor, train, coach etc.
  • Managing data development, all statistical analysis, conferences management, registration, side events, ...and of the branding of the shows
  • Controlling of the marketing budget and schedule
  • Manage Agencies (including PR), Associations, Sector organizations, Media partners, Customers (exhibitors & visitors), Speakers and Consultants
  • Perform constantly above set objectives (visitors, exhibitors, conference attendees, keynote speakers)
  • Increase visitor numbers by 20% year on year
  • Identify and meet key stakeholders in the market including key media partners, associations and accounts
  • Present a first formal SWOT action plan on events served

Skills and experience required for the job:

  • Proven experience working in a similar Marketing Manager role - at least 2/3 years in marketing, among which 2years in events marketing ideally exhibitions or large scale conferences
  • Big picture thinking, adaptability, resilience, excellent coaching, communication, presentation and organisational skills
  • Natural authority, experience in leading people, excellent capacity to interact with all levels
  • Excellent communication skills both verbally and written

 

 

Unfortunately due to the high volume of applications received by Lloyd Recruitment Services, we are only able to contact shortlisted candidates.

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