Success Digital

SEO EXECUTIVE

Location
Peterborough, Cambridgeshire
Salary
£Competitive + benefits
Posted
14 Nov 2016
Closes
12 Dec 2016
Ref
SB-45157
Marketing Disciplines
Digital / Online Marketing, SEO
Industry Sector
Digital / Online, Retail
Contract Type
Permanent
Work Experience Level
Executive
Agency-side or Client-side
Client Side
Job Role
SEO Executive

This SEO Executive role sits within the Marketing team and is principally responsible for two areas:

  • Optimisation of bothwebsites to maximize visibility in organic results from search engines
  • Work closely with the Social Media and PR channels to develop campaigns that benefit all three channels

KEY RESPONSIBILITIES OF SEO EXECUTIVE:

  • Monitor the SEO health of the websites in Google Search Console and Bing Webmaster tools working closely with the development team to make improvements.
  • Monitor incoming links and manage the disavow tool as appropriate
  • Create new categories from keyword research and optimize them to achieve the best possible search engine rankings.
  • Conduct research that will form the basis of content marketing campaigns and then work closely with the PR team to ensure successful delivery.
  • Manages a range of third party tools including (but not limited to) Moz, Ahrefs, Searchmetrics to provide competitor insight.
  • Champion SEO best practice within the business and ensure search engine guidelines are followed.
  • Manage landing page reporting in Google Analytics for both brands across multiple geographical regions and provide weekly / monthly updates on trends and opportunities.
  • Follow latest developments within search engines and ensure the business is quick to react to the evolving opportunities such as web markup.
  • Regular briefings to the broader marketing team on search engines developments and algorithm changes
  • Works closely with the Website Development and Social Media teams
  • Contributes to the blog as well as performing ad hoc copy writing tasks

KEY REQUIREMENTS OF SEO EXECUTIVE:

  • 1 year of experience within SEO
  • Junior experience acceptable
  • Recent graduates with digital marketing backgrounds welcome to apply

BENEFITS:

30% Staff Discount, Bonus Scheme, Bought Leave Scheme, Pension, Group Life Insurance, Childcare Voucher Scheme & 25 days annual leave

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