Hudson

Analytics Manager

6 days left

Recruiter
Location
England, Surrey, Epsom
Salary
Benefits
Posted
14 Nov 2016
Closes
12 Dec 2016
Ref
UK747985
Marketing Disciplines
Analysis
Contract Type
Permanent
Work Experience Level
Manager
Agency-side or Client-side
Client Side
Job Role
Data Analyst

Responsibilities:

  • Building a central and consistent approach to reporting across markets
  • Campaign analysis and reporting to evaluate the success and impact of the different marketing campaigns (ROI)
  • Building customer segmentations
  • Implementing a test and learn culture to continually improve campaign activity across multiple channels
  • Translating customer data into actionable information for customer contact programmes
  • Generating actionable insights from the database and campaign results
  • Creating a 360 view of the customers
  • Input into campaign decision making through analysis
  • Coordinating and executing data processing requests from the marketing team
  • Maintaining customer information to ensure we adhere to data protection requirements
  • Introducing robust data controls to ensure we are compliant in market/industry requirements
  • Leading Analytics project/vendor management
  • Managing marketing campaign tools implementations and optimisation (Microsoft Dynamics)
  • Becoming a subject matter expert for customer data related projects, and share learnings with the team

Requirements:

  • Solid track record of manipulation of data using advanced excel
  • Knowledge of SAS /SQL would be an advantage
  • University educated
  • Experience in a corporate environment

Please note you will receive an automated response advising you that we have received your CV.

Hudson is a leading provider of permanent recruitment, contract professionals and talent management solutions worldwide.

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