Freedom Digital

Digital Marketing Manager

Location
Greater London
Salary
£35k - 37k per year
Posted
08 Nov 2016
Closes
06 Dec 2016
Ref
KY55316
Contact
Kathryn Yardley
Contract Type
Permanent
Work Experience Level
Executive, Head of, Manager
Agency-side or Client-side
Client Side

Digital Marketing Manager – Fashion & Lifestyle – Central London - £35-40,000

 

Our client is a leading fashion and home brand on the high street with a rich British heritage. They are looking for a Digital Marketing Manager to create and implement acquisition strategy across PPC, SEO, Affiliates and display.

 

About the company...

 

With a hand in many product areas this brands distinctive handwriting has mass appeal and is a popular home and gift choice as well as producing their own clothing line.

 

About the Digital Marketing Manager role...

 

Reporting into the Ecommerce Director you will define and implement an online marketing strategy to efficiently drive high quality traffic to the website.

  • Develop and manage a strategic approach to PPC and affiliates across all devices

  • Manage 3rd party PPC and affiliate agencies to deliver and manage campaigns to drive sales conversion and ROI

    Deliver SEO strategy including link building and analysis

    Work closely with ecommerce and marketing to develop a cohesive promotional strategy

    Report on effectiveness using data to continually identify opportunities for improvement

    Manage a multi £million budget

     

    About you…

     

  • 3+ years online marketing experience, ideally within retail

  • Management of budgets of £2million +

    Excellent user of Google Analytics

    Tech savvy with the ability to pick up new packages and developments quickly

    Demonstrable experience of both building a strategy and implementing

    Passion for retail and driving acquisition

     

    Freedom Factor

     

    Friendly tight knit team and lovely benefits

     

    Interview dates: ASAP

     

    If this Digital Marketing Manager role interests you, please click the ‘Apply’ button and submit your cv and portfolio and quote reference KY55316