BD & MARKETING MANAGER
A leading firm of patent and trade mark attorneys is looking for its first BD and marketing specialist. The firm has grown and are doing well, but in an increasingly competitive market, they realise they need to upskill and really professionalise their approach to BD and marketing. They are looking for someone who is going to be happy in standalone role they can really make their own. You will be responsible for working with the partners and the management committee on setting the strategy, creating business plans in all of their key areas and executing the initiatives. Areas of focus will be client targeting and pipeline management, client retention, opportunity spotting, breaking into new markets and geographies and really raising the profile of the brand through thought leadership, online and offline communications and PR.
With previous legal experience (ideally with a knowledge of the patent and trademark field) essential, you will be proactive in your approach with excellent interpersonal skills. You will have a proven track record within BD and marketing at a senior level. You will get to know their areas of expertise quickly and advise and influence accordingly.