Hudson

Marketing Campaign Specialist

Recruiter
Location
England, Surrey, Reigate
Salary
£35000 - £45000 per annum + Bonus + Benefits
Posted
02 Nov 2016
Closes
30 Nov 2016
Ref
UK750978
Marketing Disciplines
B2C
Industry Sector
Insurance
Contract Type
Permanent
Work Experience Level
Executive
Agency-side or Client-side
Client Side

Responsibilities:

  • Delivering the cross-sell/ up-sell/ retention strategy through the implementation of agreed campaigns across a range of channels (email, DM, Ops/outbound, digital touchpoints)
  • Ensure all comms, inc in-life, provide information in a clear and jargon-free way; address customer needs; are compliant and maximise marketing opportunities where appropriate
  • Brief email, DM, and outbound data requirements to the Marketing Data Analyst identifying the best prospects to target
  • Brief print and documentation mailing suppliers on agreed copy and content improvements, ensuring all necessary stakeholders have been engaged and provided input.
  • Working with the in house creative team, develop the creative needed for campaign activities.

Requirements:

  • Previous direct marketing experience working across a range of channels is essential.
  • Educated to degree standard and/or a recognised marketing qualification would be advantageous.
  • A strong interest in customer marketing, and deriving value from existing customer base.

Please note you will receive an automated response advising you that we have received your CV.

Hudson is a leading provider of permanent recruitment, contract professionals and talent management solutions worldwide.

More jobs like this