EMR

Head of Content

Recruiter
Location
England, London
Salary
Negotiable
Posted
12 Oct 2016
Closes
09 Nov 2016
Ref
1627921
Industry Sector
IT / Technology
Contract Type
Permanent
Work Experience Level
Head of
Agency-side or Client-side
Client Side
Job Role
Content Director
A leading Software firm is currently recruiting for a Head of Content to build, manage and implement a EMEA-wide digital content strategy and oversee EMEA digital content creation from ideation to execution.

Head of Content Key Responsibilities

  • Define and track key content metrics around production, engagement and performance
  • Work with in-house teams and agencies to create and execute EMEA content pieces such as case studies, blog posts, social content, visual slide decks, infographics and videos
  • Source existing content from around the company and identify subject matter experts from all relevant teams
  • Work with local marketing teams to aggresively promote content via lead-generation activities
  • Constantly refine audience targeting, ensuring the right content reaches the right people at the right time

Head of Content Experience/Skills

  • Vast experience in Digital Content Marketing within the Software/Technology space or agency-side
  • Experience owning a content strategy across multiple countries in multiple languages
  • Brilliant writing/editorial background
  • Proven ability to tell a story and convey messasges that connect brands with customers
  • Ability to translate technical complexity into clear concise business benefits
  • Strong agency management skills