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Social Media Lead

Social Media Lead

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Gleeson Recruitment Group are pleased to be working with a business that is all about building and growing beauty brands to recruit for a creative, confident and ambitious Social Media Lead

This has to be one of my favourite roles/brands to recruit for! This is going to be a fun and creative role where you will have the autonomy to make your mark on social media strategies for multiple, international beauty brands.

Job title: Social Media Lead

Location: Tamworth

Salary: £32,000-£42,000

Contract: Full time, Permanent, Hybrid (2 days a week in office)

Start date: March – May 2024

The role:

To lead on the strategy and delivery of multiple beauty brands social media channels including Instagram, TikTok and Facebook.

You will work across organic and paid social for key brands to engage and grow social media followings. You will work as part of a fun and vibrant team and support the Digital and Ecommerce Manager to delivery brand objectives.

Key requirements:

  • Develop and lead the end to end journey of both Paid and Organic social media strategy, across multiple brands
  • Work in line with brand guidelines and brand tone to develop specific campaigns for each brand
  • Raise engagement and profile of each brand through trade and consumer online channels
  • Work with the content team to drive strong metrics from planned and reactive content
  • Be creative and on trend with campaigns through consistent market research and competitor analysis that will identify new opportunities to develop the brands
  • Monitor performance of all content/channel
  • Manage all brands social media calendars in line with market trends, seasonal campaigns and business objectives
  • Focus on maximising ROI, drive engagement and grow followers
  • Work in partnership with the Content Creator to generate social media content
  • Work in partnership with the Content Creator and Design team to develop and generate artwork and more to social media content
  • Work with Brand team and PR agencies in line with influencer content
  • Work with a 3rd party agency for some Paid Social work
  • Manage social media budget
  • Support the Digital and Ecommerce Manager with wider Digital Marketing responsibilities and act as their “Number 2”

Candidate criteria:

  • Proven experience with successful results working across Facebook, TikTok and Instagram
  • Previous experience with Paid Social is advantageous but not essential
  • Strong analytical and reporting skills
  • Ability to work well across multiple brands in a fast paced commercial sector
  • Fun and confident nature
  • A real passion for Social Media and the products
  • Strong experience in market research and market trends and staying ahead of the curve
  • Experience working with large consumer brands

Please apply for more information or contact Lucy Thomas with queries.

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Job Overview
Category
Category not defined
Offered Salary
GBP32,000 - 42,000 Per YEAR
Job Type
Permanent
Consultant