Carter Murray

Marketing Operations Administrator

England, London
07 Oct 2016
04 Nov 2016
Marketing Disciplines
Industry Sector
Contract Type
Work Experience Level
Assistant / Graduate
Agency-side or Client-side
Client Side
Job Role

Key Responsibilities

  • Using email marketing system to build and send email marketing updates to clients
  • Copy-editing content to ensure it meets e-marketing best practice and is in line with house style
  • Project managing the email marketing process for each update, working with fee earners and Business Development Managers to agree objectives, content and distribution
  • Analysing email marketing updates and providing actionable insights from email performance data to help increase lead generation and client engagement.
  • Assist in the creation and sending bulk e-bulletins to contacts as required using the Vuture CRM system
    • Sense checking e-communications before transmission
    • Ensure they meet brand guidelines and in line with policy
  • Provide support to Vuture users globally
    • Dealing with any training issues - classroom and WebEx
    • Assisting with fixing links
  • Resolve pending data change notifications or potential data conflicts using the IA data change management tools
  • Conduct ad-hoc data cleansing exercises
  • Administer general company information changes
  • Manage and data cleanse "bounce-back" emails following marketing e-mailings
  • Identifying and trouble-shooting persistent data quality infringements
  • Provide client reports to the practice areas
  • Troubleshoot and respond to internal system queries daily
  • Provide ad-hoc desk side or on screen training to internal system users
  • Proof marketing materials
  • Upload publication materials to the firm's website
  • Manage the client subscription process

Liaise with the mailing house and provide mail-merge assistance for hard copy marketing campaigns

SR Group is acting as an Employment Business in relation to this vacancy.

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