Digital Marketing Executive, Fashion

£20000 - £30000 per annum
07 Oct 2016
04 Nov 2016
James Beacham
Industry Sector
Contract Type
Work Experience Level
Agency-side or Client-side
Client Side
Our client, a leading fashion brand, are seeking a Digital Marketing Executive to join their team. The role will be very hands on across all digital and ecommerce channels; social, affiliates, display, retargeting, PPC and email marketing. The ideal candidate will have two years’ experience working in a fast-paced online fashion organisation. 

Duties of the Digital Marketing Executive

- Affiliate Marketing Campaign Management
- Management of remarketing / Display, SEO and Paid Social campaigns.
- Creation of email campaigns; A/B testing, analysing CTR, OR and CRO
- Research and create brand partnerships
- Work with external SEO agencies to drive digital marketing traffic and ecommerce sales growth
- Work collaboratively with the Brand Marketing, Digital Creative and CRM teams to deliver integrated marketing campaigns.
- Working across the business to plan and schedule seasonal/yearly product launches.
- Co-ordinating design, trading and other teams throughout the business.
- Curate content across all social media channels, display ads and optimizing paid social campaigns
- Analyse competitor activity and market trends to stay ahead of the curve.  
- Create weekly and monthly reporting on KPIs for digital channels.
- Research new and expanding markets/influencer's in order to increase exposure.
- Working alongside design, production, PR and trading in order to streamline relevant messaging.

Excellent long term opportunities exist both nationally and internationally as the business continues to expand.