EMR

Marketing Content Manager - FTSE Wealth Manager

Recruiter
Location
England, London
Salary
£50000 - £60000 per annum + pension, bonus, additions
Posted
03 Oct 2016
Closes
31 Oct 2016
Ref
1627835
Marketing Disciplines
Marketing
Contract Type
Permanent
Work Experience Level
Manager
Agency-side or Client-side
Client Side
An investment content-led marketing and team leadership role with a FTSE Wealth Manager.

Managing a team of five and reporting to the Head of Marketing, the purpose of your role will be to provide investment content for professional and institutional audiences through a variety of offline and online media.

Main Accountabilities:

  • Be accountable and responsible for four direct reports ensuring they follow our guidelines, policies and practices
  • Participate and actively engage in the performance management process to ensure your team attains and maintains competence within their respective roles
  • Comply and adhere to rules and regulations as stated by the regulator and set out in our internal policies
  • Be responsible for writing relevant and high-end market/investment services pieces for a variety of media in a timely manner
  • Developing a strong understanding of the business' services, strategies, structure and unique selling points; communicate these in completing pitches and other new business related documents to help the company win investment mandates
  • Support the Investment Communications Committee with ideas and content for the promotion of investment management services
  • Work with the PR company to oversee the delivery of key brand messaging and secure placed article opportunities to enhance the firm's reputation as an investment manager of choice
  • Producing communications and investment content suitable for retail and intermediary audiences including:

Service/product brochures, flyers and other promotional items such as investment guides

Pitch presentations and other materials, bespoke presentations

Advertising copy

Newsletters/articles

Factsheet updates

Content for the Insight blog and other digital channels such as webinars and videos

Client servicing content e.g. letters, application forms

  • Ensure all investment-related materials across all client segments are of high quality and consistently represent the firm's investment services and capabilities in a way that is relevant to the given audience
  • Work closely with the wider marketing team, investment management teams, research and risk to assist in the formulation, communication and implementation of materials
  • Manage deadlines, workflow, priorities and internal client expectations effectively in order to best fulfil client requirements
  • Use knowledge of economic/market events and competitor information to proactively provide relevant market commentary to investment managers and Marketing that will add value to client communication
  • Liaise with internal stakeholders at Head Office and across the regions

Experience, qualifications and experience:

  • Team leader with experience of 2 or more direct reports
  • Excellent understanding of the Financial Services industry
  • Well-developed technical knowledge of asset classes, market drivers and economic knowledge and expertise required to undertake fundamentals
  • Strong writing skills and excellent attention to detail
  • Ability to work with internal clients at all levels
  • Commercial acumen, strong negotiation skills
  • Good organisational skills, ability to manage own priorities and meet tight deadlines