Digital Marketing Manager
Cloudsource would like to introduce you to an exciting new international brand in the healthcare market which was launched just over a year ago and belongs to a well-established group who operate a number of well-known brands.
Due to maternity leave the company are looking to recruit a Digital Marketing Manager on a fixed term contract of 6-12 months. Your role will be to continue the brilliant work of the existing Digital Marketing Manager in developing the brand online using a wide range of online and offline marketing channels. The product is aimed at a huge growth market globally and as digital is the main channel to market you will be a key player in developing this brand and driving online sales.
Your role will be wide and varied and it is likely that your experience will mirror that also. You probably will have worked with agencies previously developing winning strategies around PPC/SEO/Email Marketing and Social. You’ll understand the tactical day to day operations of these channels ensuring that you manage agencies effectively to achieve maximum performance.
Education and engagement of the consumer is key for this product- making the role particularly attractive to those who understand how to use content to distribute key messages through social media and sometimes offline PR. You will be working internationally, so any languages particularly French or German would be great.
Your major challenge will be to position the brand as the “go to” resource for this type of medical ailment and a thorough understanding of how to position the brand through content and move the target audience through the sales funnel will ensure you develop a winning formula for the brand and help millions of people across the world overcome an irritating problem which impacts hugely on their day to lives- enabling them to live once again without the convenience the ailment creates.
If this sounds like you and you’d love to play a part, get in touch we’d love to hear from you and get the conversation started.