Marketing Manager – FTC
Key Responsibilities
- Cultivating and enhancing the reputation of the consultancy within the local business community and commercial sphere as a top-tier service provider
- Steering the formulation and realisation of marketing budgets and projections for the region
- Crafting compelling and valuable web and blog content to captivate and convert our intended audience
- Nurturing productive relationships with clients, vendors, and industry stakeholders
- Implementing business strategies to fulfil the objectives set by the board and stakeholders
- Devising comprehensive marketing blueprints to facilitate goal attainment through cost-efficient tactics and regional market development
- Collaborating with global marketing and regional management to shape specific program and brand initiatives
- Crafting the annual regional marketing strategy in collaboration with global marketing
- Upholding brand integrity and coherence across diverse markets
- Formulating marketing implementation plans and schedules aligned with overarching strategies
- Creating and executing a meticulous annual marketing calendar for streamlined operations
- Evaluating and reporting on the performance of marketing initiatives, drawing insights and gauging progress against regional targets
- Inspiring and managing a proficient team, ensuring exemplary conduct and customer service standards
- Establishing and monitoring KPIs with team members, tracking individual performance