Profiles Creative

Paid Search Executive- Fashion £25-28K

Location
England, London
Salary
£25000 - £28000 per annum
Posted
13 Sep 2016
Closes
11 Oct 2016
Ref
AM/05/15556
Marketing Disciplines
Digital / Online Marketing, Ecommerce
Industry Sector
Fashion
Contract Type
Permanent
Work Experience Level
Executive
Agency-side or Client-side
Client Side
Job Role
PPC Executive
Highly established premium fashion brand are looking for a PPC Executive to work closely with their Online Marketing team in North London. Premium high street fashion brand selling quality menswear and womenswear. This premium fashion brand was first launched in the 80s as a menswear brand and then in the 90s they launched their womenswear range.
They now have a number of stores across London, Glasgow , Manchester and Nottingham.

In this role you will support all paid search activities and optimise multiple accounts to a global scale, ensuring there is maximum ROI. Responsible for managing budgets across multiple platforms & search engines, as well as trial and execute new Google and Bing beta products.
Develop and build strong relationships with the major platforms; Google and Bing.
Deliver keyword research, bid optimisation, landing page analysis, ad copy testing and launching re-marketing campaigns.
Assisting with the delivery of paid search strategy, review and audit performance .
Working closely with the design team to create landing pages and banners.
Continuously improve Google shopping feed.
Conduct competitor analysis to understand the dynamics of the market and understand the search landscape of global markets.
There are a number of ad hoc responsibilities to this role such as; raising PO's and handling invoices ensuring payment is received on time .

Required Skills:
Experience using analytical tools ( site catalyst and Google Analytics)
Passion for PPC
Ability to run and write reports and make recommendations on insights and improvements
Focus on conversion issues and measure performance

Ideal candidate
At least 1 years experience with PPC
Degree educated analytically minded individual
Fashion background
European languages (preferable but not essential)
Must be data driven
Strong understanding of ROI
Well organised and can prioritise workload
Work well under pressure to deliver to tight timelines

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