Jamie Miller Marketing Recruitment

Digital Marketing Executive

7 days left

Location
London
Salary
Up to £36,000
Posted
08 Sep 2016
Closes
06 Oct 2016
Ref
JP4
Contact
Jasmine Plunkett
Industry Sector
Retail
Contract Type
Permanent
Work Experience Level
Executive
Agency-side or Client-side
Client Side
Job Role
PPC Executive

Our client is a leading online brand looking for a Digtal Marketing Executive.  

THE ROLE OF A DIGITAL MARKETING EXECUTIVE:

- Manage PPC media channel spend across Google and Bing
- Split spend across the search engines to maximise growth of new profitable customers
- Work with marketing colleagues to deliver adhoc campaign spend
- Manage shopping adverts typically product listing adverts
- Monitor spend and performance metrics
- Create new adverts as product portfolio grows
- To ensure constant improvement of campaigns via A/B testing
- Develop testing roadmap to ensure we are at the cutting edge of new opportunities in the digital advertising space
- To identify ways to establish share of online traffic for keywords
- Ensure quarterly reviews are held and minuted with all relevant media partners

THE IDEAL CANDIDATE FOR DIGITAL MARKETING EXECUTIVE:

- Experience in paid listings and adverts triggered by keywords budget management
- High attention to detail for ROI analysis on budget
- Advanced user of Google tools; AdWords Editor, Webmasters Tools, Google Analytics, DoubleClick, Bing Ads Editor
- Strong organisation skills - for media budgeting and scheduling
- Commercial acumen - to make objective and financially soung solutions
- Execllent communication skills - articulate and positive attitude
 

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