Digital Marketing Manager

West Dorset
07 Sep 2016
05 Oct 2016
Industry Sector
Digital / Online, Retail
Contract Type
Work Experience Level
Agency-side or Client-side
Client Side

Digital Marketing Manager

Purple Monkey Recruitment are working with a SME pureplay retailer, based in West Dorset.  Due to continued growth they are currently recruiting for a hands on Digital Marketing Manager to join their eCommerce team. This is an exciting opportunity for the right candidate to really make their mark in this newly created role.

Our client is an established online company run by a dynamic group of people in a fun, busy and inclusive environment. With a turnover of c£2m this is a great opportunity for Digital Marketing Manager to join their team and help the business grow further.

As Digital Marketing Manager you will:

  • Manage a growing budget
  • Manage all digital acquisition channels with a primary focus on SEO, PPC and eMail
  • Define and deliver the digital marketing strategy
  • Drive traffic to the transactional website via the digital marketing
  • Be responsible for the monitoring, measurement and reporting of ROI generated through digital channels in line with KPI targets

To be successful in this role you need to:

  • Preferably come from a retail background
  • Be hands on with managing day-to-day acquisition channels as well as be able to drive forwards the overall digital acquisition strategy.
  • Be fully conversant with Content Management Systems, Email Marketing Platforms, Google Adwords, Google Analytics and Online Affiliate Channels.
  • Have experience in management of a junior team
  • Must have extensive experience with organic search
  • Prior experience of Paid Search campaigns across both Google and Facebook
  • Managed Email marketing campaigns and CRM strategy
  • Be a team player ideally with prior experience working with an SME.

This is a great opportunity for an experienced in Digital Marketer who is looking for a new challenge and to develop their skills in this growing business.

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