2 days left
- Job Role
- Web Analytics Manager
An exciting opportunity has come available for Web Analyst to join a large globally recognised travel brand South of London.
If you would like to join a business with great career opportunities keep reading.
As a Web Analyst you will be doing the following:
Reporting Commercial Performance & Error Analysis
- Produce automated weekly, monthly reports (Excel, BI tools, Google Analytics) and ad hoc reporting as required by the business.
- Deliver error reporting and analysis.
- Be one of the business owners for our analytics tools & tags.
- Specify and recommend improvements to tracking
- Consolidate data and validate against other business sources.
- Support the rest of the business in answering ad hoc web queries.
- Support the Merchandising Executive to deliver a conversion optimisation programme.
- Help establish A/B and multivariate testing process.
- Identify areas of the websites which are underperforming and make recommendations for test plans.
- Establish a web analytics forum with key commercial stakeholders from across the business to encourage take up of analytics tools and also to better understand business drivers.
- Undertake website behaviour and customer experience analysis, building customer segments.
- Identify and prioritise opportunities for conversion and retention improvement within the online proposition.
- Contribute data-driven rationales to define changes to our websites.
What They Are Looking For
- Experience in using the Microsoft Office suite with very strong Excel skills.
- Experience in web analytics (testing, competitive analysis, surveys and market research).
- Highly numerate and Commercially aware.
How to Apply
Please click on the link below, the application process consists of answering a few questions and uploading your CV or contact Alex Tykocki on (01202) 203 318
Bloc Digital Talent Limited operates & advertises as an Employment Agency for permanent positions and as an Employment Business for contract/temporary positions.
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