Content really is King!
During a recent heralding by LinkedIn that the professional networking site has reached the significant milestone of 10 million UK members, one particular finding resonated:
Our group, the UK Marketing Network, a community that has taken three years to build, consuming vaults of time and dedication, is one of the most followed by UK members. The Network, a flag-bearer of the OnlyMarketingJobs.com community, is exclusive to UK marketing professionals and on-board staffing organisations and corporate employers.
Looking at the groups there is one common trend: the content and member engagement is terrific, with little or no spamming – which suggests top-notch monitor procedures from the group managers.
The top 5 groups listed are:
- Transforming Recruitment Online
- UK Marketing Network
- Social Media Marketing
- Digital Marketing
- TED: Ideas Worth Spreading
LinkedIn Managing Director EMEA, Ariel Eckstein, said: “Digging into the data a little, it means that 4 out of 5 British professionals are now LinkedIn members. The UK is currently LinkedIn’s third largest member market globally – exceeded only by the United States and India. This is especially rewarding for me because it shows that professionals in the UK are finding value and relevance in LinkedIn.” Read the full blog here